Badassery LLC Privacy Notice
Last Updated: February 20, 2020
Badassery LLC (“we” or “us”) respects your privacy and is committed to protecting it through our compliance with this Privacy Notice. This Privacy Notice applies to your access and use of our website, located at https://badassery-hq.com, as well as our branded pages on social media services (collectively, the “Site”). This Privacy Notice is incorporated into and is subject to our Terms of Use (the “Terms”).
This Privacy Notice only applies to information collected on the Site and is not intended to fully describe our privacy policies. It does not, for example, apply to information collected offline or through any website operated by any third party, even if it is linked to or accessible from the Site. The Privacy Notice describes the information that we gather from you, how we use and disclose your information, and the steps we take to protect your information. By using the Site, you consent to the privacy practices described in this Privacy Notice.
1. The information that we collect about you and how we collect it:
We collect several types of information from and about users of the Site, which may include certain “Personal Information” (information that can be associated with a specific person and can be used to identify that person, such as name, e-mail address, mailing address, telephone number, date of birth, financial account information, IP address, photos and other similar types of information), other information that is about you but cannot independently be used to identify you, and information about your internet connection, equipment you use to access the Site and usage details.
We collect this information directly from you when you provide it to us, automatically as you navigate through the Site and from third parties, such as our business partners or service providers.
A. Information you provide:
You may provide us with Personal Information when you fill out forms or fields on the Site; when you register for an account; when you register for an event, when you purchase products or services on the Site or when you contact us or request information about us, this Site or our products or services (whether by email or other means).
Your financial information, such as payment method (credit card number and expiration date), is used and stored by our third-party service provider, Stripe Inc (“Payment Processor”), and the use and storage of that information is governed by our Payment Processor’s Terms of Service and Privacy Notice available at https://stripe.com/legal and https://stripe.com/privacy, respectively. We may from time to time request and receive some of your financial information from our Payment Processor for purposes of completing transactions or protecting against or identifying possible fraudulent transactions.
Some features of our Site allow you to provide content, such as comments or reviews. To the extent permitted by local law, all content submitted to us or third parties in connection with your use of the Site may be retained or used by us indefinitely.
B. Information we automatically collect:
When you visit the Site, or use a third-party website that interacts with our Site, we may automatically receive and record certain information from your computer, web browser or mobile device, including your IP address or other device address or ID, web browser or device type, hardware and software settings and configurations, the web pages or sites that you visit before or after visiting the Site, the pages you view on the Site, your actions on the Site, and the dates and times that you visit, access, or use the Site.
When you use the Site, we may send one or more cookies (which are small text files containing a string of alphanumeric characters) to your computer or mobile device, to recognize your web browser, help analyze our web page flow, customize our content, measure promotional effectiveness, and promote trust and safety. You are always free to decline our cookies if your browser permits, although doing so may interfere with your ability to use the Site or certain features of the Site. We may also use Google Analytics, Squarespace or a similar service that uses cookies to help us analyze how users use the Site. That use may be subject to the Google Analytics Terms of Use and Google Privacy Policy or the Squarespace Terms of Use and Privacy Policy. Additional information is available here: http://www.google.com/policies/privacy/partners/. You have the option to opt out of Google’s use of cookies by visiting http://www.google.com/policies/technologies/ads/, the Google Analytics Opt-out Browser add-on at https://tools.google.com/dlpage/gaoptout/ or receiving interest-based ads from certain ad networks at https://optout.networkadvertising.org/?c=1 (or if located in the European Union, https://www.youronlinechoices.eu/).
2. How we use the information we collect:
We generally use the information we collect about you or that you provide to us in order to provide you with information you request from us or to fulfill any other purposes for which you provide such information.
We may use Personal Information in any way we may describe to you when you provide such information or for any other purpose with your consent.
We may use non-identifying information (including aggregated data) about your use of the Site to understand and analyze the usage trends and preferences of our users, to improve the Site, and to improve fraud detection and information security.
We may use your e-mail address or other Personal Information to contact you (a) for administrative purposes such as account recovery or to notify you of changes to this Privacy Notice or other policies or to our services and/or (b) to send you promotional materials about our or our affiliates’ or third parties’ services. Generally, you can opt out of receiving promotional communications, through links provided in the messages, by updating your account preferences through the Site, or by contacting us directly at danielle@badassery-hq.com. Although your changes are reflected promptly in active user databases, we may retain all information you submit for a variety of purposes, including backups and archiving, prevention of fraud and abuse, and analytics.
We may use information we collect (including automatically or through cookies) to: (a) personalize our services, such as remembering your information so that you will not have to re-enter it during your visit or the next time you visit the Site; (b) provide customized content and information; (c) monitor and analyze the effectiveness of the Site; and (d) monitor aggregate Site usage metrics such as total number of visitors and pages viewed.
3. When we disclose your information:
We may disclose aggregated information about our users, and information that cannot independently be used to identify any individual, without restriction. We may disclose Personal Information that we collect or you provide as described in this Privacy Notice:
To third parties for business or marketing purposes. When possible, we provide this information in an aggregated or de-identified way.
To our third-party service providers to provide website development, hosting, data storage, maintenance, credit card processing and other services for us.
If required to do so by law or in the good-faith belief that such action is necessary to take precautions against liability; to comply with various reporting obligations; to protect ourselves from fraudulent, abusive, or unlawful uses or activity; to protect the security or integrity of the Site; to investigate and defend ourselves against any third-party claims or allegations; to assist government enforcement agencies; to comply with state and federal laws; or in response to a court order, judicial or other government subpoena or warrant.
To a buyer or other successor in the event of a divestiture, merger, consolidation, or asset sale, whether as a going concern or in the unlikely event of a bankruptcy or similar proceeding.
In any way we may describe to you when you provide such information, to fulfill any other purposes for which you provide such information or for any other purpose with your consent.
4. Your Choices:
You may, of course, decline to share certain information with us, in which case we may not be able to provide to you some of the features and functionality of the Site.
Once you have registered for an account, you may update, correct, or delete your profile information and preferences at any time by accessing your account preferences page through the Site.
If you do not wish to receive email offers or newsletters from us, you can opt out of receiving email information from us (except for emails related to the completion of your registration, change of password, your purchase of goods or services, and other communications essential to your transactions through the Site) by using the unsubscribe process at the bottom of the email. Should you opt out, we will promptly honor your request, though we may retain certain information you submit (including in backups or archives) for a variety of purposes, including analytics, the prevention of fraud or abuse and compliance with our legal or regulatory obligations.